SELECTION
Pre-Tax Return on Sales
It is important to examine what an authentication solution from Stealth Mark can do for your product line and your company's overall return on sales.
By recapturing these lost sales, the gross margin saved directly impacts the pretax return on sales since no additional costs are expended to recapture these sales, the additional gross margin flows directly through to Pretax Income.
The chart below illustrates this positive impact again using a product with a 50% gross margin. As can be seen the pretax return on sales can be increased up to 3.0%; a company with a 15% pretax return on sales could increase their return on sales up to 20%.
